Customer Lifetime Value (CLV) : Tracks the total revenue your cambodia whatsapp mobile phone number list business generates over the course of a relationship with a customer. CLV can be an important metric if your business is looking to build longer-term relationships with customers. Sales cycle length: Helps businesses understand how long it takes for leads to convert into paying customers.

A business looking to improve the efficiency of their sales team should keep a close eye on this metric. 2. Involve different departments IBP is about taking an ‘integrated’ approach. Every element of your business should be included in the planning. It’s important to work with leaders from payroll, marketing, IT and all other departments.