Buzz can be positive and actively contribute to the visibility

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For a company, defining a "buyer persona" means identifying and defining the target it wishes to reach with its content (blog, social networks) in order to increase its turnover. This is an essential step in any demand generation strategy. Buzz: means "buzz" in English and describes the communication or rumor created around a product, event or person. and notoriety of the brand, or negative ( bad buzz ) and very negatively impact the brand image of a company.

Publication calendar : a calendar slovenia phone number resource that groups together the schedule of upcoming publications planned on the different social networks of a brand. It allows for continuous creation and publication. This type of calendar can be weekly, monthly, quarterly. Channel : On YouTube, refers to a user's collection of videos, playlists, activities, and shared information. Comment: Refers to a message left by a user on a publisher's blog, Facebook page, or other social platform. Community Manager: a person responsible for interacting with users of a social network or blog.



Typically, the community manager answers questions, promotes the community, and also acts as a moderator. He or she works in conjunction with the social media manager . Viral content: This is content: image, photo, video, voice recording that is shared by many users of different social networks in large quantities and at high frequency. Friend request : in English friend request , a term specific to Facebook which designates the moment when a person (who also has a Facebook user profile) wishes to become your friend on the social network.