Use Of Content Types, Distribution Channels, And Paid china phone number material Channels: Staying At The Top We Asked Technology Marketers About The Types Of Content They Produce, Their Distribution Channels, And Paid Content Promotion. We Also Asked Which Formats And Channels Produce The Best Results. Popular Content Types And Formats As In The Previous Year, The Three Most Popular Content Types Are Short Articles/posts (%), Case Studies/customer Stories (%), And Videos (%).
Eighty-two Percent Use Thought Leadership E-books/white Papers, % Use Long Articles/posts, % Use Data Visualizations/visual Content, % Use Product/technical Data Sheets, And % Use Research Reports. Less Than Half Of Technology Marketers Use Brochures (%), Interactive Content (%), Livestreaming Content (%), And Audio Content (%). Effective Content Types And Formats Which Formats Are Most Effective? Fifty-nine Percent Say Case Studies/customer Stories Deliver Some Of The Best Results.
