Because here is the point, in a constantly kazakhstan phone number library changing world, decision making is more dynamic. In a B2B, B2B2C or Industrial environment, we are usually “far away” from the end consumer (our client is the one who is close) so changes or trends impact us very late. How can we anticipate what will (certainly) come to us later?: The design and implementation (outsourcing) of your own B2B Voice of the Customer model can be the solution.
Although the concept of Customer Voice is closely associated with Customer Experience and specifically with the B2C world, at BtrueB we believe that it can have an even more differential value in B2B or Industrial environments as a tool for anticipation and differentiation through innovation or customer experience.
This step is essential for those customer-centric companies that seek to provide a differentiated customer experience.
At BtrueB, when we promote it (decisively) to our clients in the Industrial and B2B Marketing and Sales consulting service , we always give the same example: Do you think it is interesting to have a blood test every year to anticipate problems? (even if you have no symptoms).
