But how can you unlock its full potential?
In this article, we delve into the intricacies of LinkedIn Sales Navigator, providing practical tips and insights to help you leverage this tool effectively.
how to use linkedin sales navigator to generate leads
Whether you’re a sales veteran or new to the industry , this in-depth guide will help you navigate LinkedIn Sales Navigator like a pro, transforming your lead generation process and increasing your sales performance.
Are you ready to take your Linkedin game to the next level?
Let's dive into the best linkedin plan for salespeople .
You'll see.
How does Linkedin Sales Navigator work?
LinkedIn Sales Navigator helps salespeople nurture albania whatsapp number data 5 million relationships and drive sales. Users can search for qualified leads and save them to lists. They then receive notifications about lead and account activity that they can use for their outreach efforts.
How to use Linkedin Sales Navigator for prospecting?
Here's how to use Sales Navigator for lead generation:
Use advanced search filters
Using Boolean Search
Create contact lists
Send connection requests or Inmail
Use alerts for follow-up
Export contacts to CSV and send emails
Automate lead generation with saved searches
Exclude customers and competitors from search results
Send free emails to open profiles
1. Use advanced search filters
Sales Navigator is a Linkedin Premium product that allows sales professionals to access advanced search functions with over 30 search criteria to find their target audience.
This video will show you in detail how each filter works :
Export Sales Navigator leads with Evaboot
Unlike basic LinkedIn search, Sales Navigator users have no limit on the number of searches.
With a Sales Navigator account, you can perform all the searches you want.
Filters are divided into different categories:
Agency
Function
Staff
Workflow
Spotlight on
Content published
And much more…
The Spotlight category is interesting because it includes dynamic filters that detect job changes, mentions in the news, sharing experiences, etc.
how to use linkedin sales navigator search filters
These are the best filters to find contacts on linkedin, because they provide a good icebreaker for your messages:
a recently published post
an experience you share
a common connection with teamlink intro
a recent job change
All this data is very useful for writing personalized sales messages to your potential customers.
Another interesting filter is “Published Content”
posted content keyword filter sales navigator
This filter provides all LinkedIn profiles that have posted or commented on a post containing a specific keyword .
You can see the post by clicking on “Posted on Linkedin” under the About section.
find icebreakers ideas with sales navigator
If someone creates or engages in content related to your niche , chances are they're a good prospect, right?
A good way to find potential customers.
Understanding how Sales Navigator’s search filter worked was the first step.
Do you really want to get the most out of your search engine?
Then you need to master Boolean search.
2. Use Boolean search
Sales Navigator Boolean Search is a very simple programmatic language to make searches much more precise.
It works with a combination of logical connectors and punctuation:
AND
OR
NOT
Parenthesis
Quotes
It has a strange name but it's really simple.
Here is a video that guides you through this operation.
LinkedIn Sales Navigator Boolean Search Tutorial 2023 - Create Qualified Lead Lists (FAST)
Export Sales Navigator leads with Evaboot
Boolean can be used in two places: the keyword search bar and the job title search bar.
where to use linkedin sales navigator boolean search
Global keyword search will search your entire profile for the keyword :
Description
Information Section
Work Experience
Training
Skills
Recommendations
in short, everything..
The job title filter will only search for keywords in your prospects' current work experiences.
present job experience tag
Let's now see how to use each Boolean operator
There are 5 Boolean operators you need to know:
Quotes: to find an exact expression
AND: to search for more keywords
OR : to search for at least one keyword in a list
NOT: to exclude keywords
Parenthesis: to combine AND, OR, NOT
Here's a simple pattern to follow for Boolean searches:
(Parole chiave anzianità) AND (Parole chiave funzione) NOT (Lista nera)
Let's say I'm looking for sales and marketing managers.
I can add all the seniority keywords in parentheses:
(VP OR "Vice-President" OR "V.P" OR "Vice President" OR Head OR Manager OR Chief)
So all the keywords related to the field in the second bracket
(Vendite o Marketing)
And then all my blacklists in the last bracket
(Assistente o "Braccio destro" o Fondatore o "Cofondatore" o Cofondatore)
Then put it all together in the same boolean query
(VP OR "Vice-President" OR "V.P" OR "Vice President" OR Head OR Manager OR Chief) AND (Sales OR Marketing) NOT (Assistant OR "Right Arm" OR Founder OR "Co-Founder" OR Cofounder)
This expression will search for many job titles:
linkedin sales navigator boolean search
This pattern is very handy for staying organized as your Boolean queries get larger and larger.
3. Create contact lists
Once your search results are ready, you may want to manually select some contacts to save in a list .
Here's how to create a contact list on Sales Navigator:
