Organization and management
Posted: Wed Dec 04, 2024 6:34 am
Organization and management is the space to organize and delimit your organizational chart . Here you will mention all the people and roles that will intervene to achieve the company's objectives.
This way, both you and they will be aware of the responsibilities of each position and the focus they must maintain when executing the strategies.
The staff at Cafetería Café Azul is small, but committed to the brand. There will be a israel whatsapp mobile phone number list Manager in charge of supervising the entire store and fulfilling the roles. In addition, there is an assistant manager for the cafeteria area and another for the co-working area.
In the cafeteria and food area, there will be professional cooks and baristas who will be in charge of preparations. In the co-working area there will be a hostess who will help workers with their requirements.
All this work in-store will be related and connected to the online work, led by a Content Manager and a Community Manager. They, together with the marketing department, will be responsible for promoting the brand's web image.
6. Marketing and Sales Plan
It's time to define and present your Marketing and Sales Plan . But remember, at this point it is vital that you have your Market Analysis and Buyer Persona well prepared.
It's not enough to know your target audience. You must define the ideal archetypes of each of your clients in order to design a special plan for each of them.
In order to implement this plan correctly, it is essential that you are clear about the channels and strategies that you will implement to attract your customers.
Cafetería Café Azul's Buyer Personas are young, modern and hard-working people for web media. This tells us that we should focus on online acquisition channels, but without ruling out offline channels.
In this case, we will use the following strategies:
Social media advertising
Broadcasting advertising videos
Alliances with strategic suppliers
Advertising in public spaces
7. Financial Plan
When designing your Financial Plan, you should include all the details about the pre-, during-, and post-strategy phases. Add data on initial costs, projections, and return-on-investment timeframes.
It also takes into account the loans or financing that the company will need, if necessary. We are not only talking about raw materials, but also operational costs.
Once you have all these points defined and thoroughly broken down, you will need to represent them in a detailed report. This will not only be useful for the Finance Department, but will also serve as a point of comparison for future balance sheets.
8. Annex
The Appendix section is optional, but it is a way to add additional information to your Business Plan.
Here you can include rental contracts, hiring contracts, or any other legal documents of the company that are relevant to the plan. Add brief reviews from people who currently work for the company or from your Buyer Personas.
You can also leave some recommendations or advice on the approach and execution of the plan. Any information you consider important can be added here.
The Importance of the Business Model for your Business Plan
Having your Business Model well defined and identified is essential to be able to develop and correctly implement your Business Plan. Since it is based on this that you will be able to give it the appropriate focus.
This way, both you and they will be aware of the responsibilities of each position and the focus they must maintain when executing the strategies.
The staff at Cafetería Café Azul is small, but committed to the brand. There will be a israel whatsapp mobile phone number list Manager in charge of supervising the entire store and fulfilling the roles. In addition, there is an assistant manager for the cafeteria area and another for the co-working area.
In the cafeteria and food area, there will be professional cooks and baristas who will be in charge of preparations. In the co-working area there will be a hostess who will help workers with their requirements.
All this work in-store will be related and connected to the online work, led by a Content Manager and a Community Manager. They, together with the marketing department, will be responsible for promoting the brand's web image.
6. Marketing and Sales Plan
It's time to define and present your Marketing and Sales Plan . But remember, at this point it is vital that you have your Market Analysis and Buyer Persona well prepared.
It's not enough to know your target audience. You must define the ideal archetypes of each of your clients in order to design a special plan for each of them.
In order to implement this plan correctly, it is essential that you are clear about the channels and strategies that you will implement to attract your customers.
Cafetería Café Azul's Buyer Personas are young, modern and hard-working people for web media. This tells us that we should focus on online acquisition channels, but without ruling out offline channels.
In this case, we will use the following strategies:
Social media advertising
Broadcasting advertising videos
Alliances with strategic suppliers
Advertising in public spaces
7. Financial Plan
When designing your Financial Plan, you should include all the details about the pre-, during-, and post-strategy phases. Add data on initial costs, projections, and return-on-investment timeframes.
It also takes into account the loans or financing that the company will need, if necessary. We are not only talking about raw materials, but also operational costs.
Once you have all these points defined and thoroughly broken down, you will need to represent them in a detailed report. This will not only be useful for the Finance Department, but will also serve as a point of comparison for future balance sheets.
8. Annex
The Appendix section is optional, but it is a way to add additional information to your Business Plan.
Here you can include rental contracts, hiring contracts, or any other legal documents of the company that are relevant to the plan. Add brief reviews from people who currently work for the company or from your Buyer Personas.
You can also leave some recommendations or advice on the approach and execution of the plan. Any information you consider important can be added here.
The Importance of the Business Model for your Business Plan
Having your Business Model well defined and identified is essential to be able to develop and correctly implement your Business Plan. Since it is based on this that you will be able to give it the appropriate focus.