Authoritativeness and Social Proof on Quora
Posted: Sat Feb 01, 2025 3:34 am
If you look carefully at the last screenshot related to Ilario Gobbi you will also notice another feature of Quora: the answers provided are subjected to the judgment of those who read them, as well as of the author of the question.
What does this mean? That the authority acquired on Quora is indeed directly proportional to the quantity of answers given – the more actively you participate, the better the opinion the reader will form of you – but not only that: with the votes that can be expressed, another principle of persuasion so dear to Cialdini also comes into play , namely that of social proof .
If a response receives many positive reviews, readers will be positively direct marketing with fantuan database influenced by the “likes” and will be more easily convinced of our authority in a certain sector.
Quora, a place of inspiration for SEO and more…
Before giving you some practical advice to start using the Italian Quora and exploit it for your personal branding (I will be the first to put this advice into practice!), I want to point out another aspect that is very dear to those who deal with SEO, especially those who write for the web.
The best SEOs have always recommended getting off the "pedestal" of notions and best practices, to get your hands dirty in the sector forums and comments, looking for topics to discuss and doubts to dispel, for a noble purpose: to create quality texts that are truly useful to those who read them.
Well, Quora is one of these “virtual places” to visit, even without having to intervene, but only to see in which direction a certain topic is developing and thus understand the true search intentions of users .
What does this mean? That the authority acquired on Quora is indeed directly proportional to the quantity of answers given – the more actively you participate, the better the opinion the reader will form of you – but not only that: with the votes that can be expressed, another principle of persuasion so dear to Cialdini also comes into play , namely that of social proof .
If a response receives many positive reviews, readers will be positively direct marketing with fantuan database influenced by the “likes” and will be more easily convinced of our authority in a certain sector.
Quora, a place of inspiration for SEO and more…
Before giving you some practical advice to start using the Italian Quora and exploit it for your personal branding (I will be the first to put this advice into practice!), I want to point out another aspect that is very dear to those who deal with SEO, especially those who write for the web.
The best SEOs have always recommended getting off the "pedestal" of notions and best practices, to get your hands dirty in the sector forums and comments, looking for topics to discuss and doubts to dispel, for a noble purpose: to create quality texts that are truly useful to those who read them.
Well, Quora is one of these “virtual places” to visit, even without having to intervene, but only to see in which direction a certain topic is developing and thus understand the true search intentions of users .