Matt Algern collects various statistics about the Internet and shares the facts he finds. There are many interesting things in the article, but the chapter on “e-commerce facts” is important to us. So:
71% of shoppers believe that an offer in an online store will be more profitable than in an offline store.
E-commerce sales to reach $4.9 trillion in 2021.
Every fourth person will shop online at least once a week.
Only 28% of small businesses in the US sell their products online.
71% of all buyers start searching for a product without specifying the brand.
All these facts give confidence that the future of business will depend on whether it is on the Internet or not. Now about the sites where you can sell your products.
Content
Notice boards
To sell a small number of goods or test a niche, bulletin boards are suitable . It is easy to create an ad and launch advertising on them. You do not need to open a legal entity or officially become an entrepreneur to sell goods. You can accept payment from buyers on a bank card, although this is not advisable, or cash on delivery through delivery services.
OLX
The most popular bulletin board for residents of Ukraine. The main advantage is that you can place ads on the site for free. There are limits on the number of ads in product groups, but free ones should be enough to get started.
olx classifieds
You can also order paid promotion of an ad to increase sales. Several advertising options are available: raising the ad to the top of the list, top ad and VIP ad. The price for each type of promotion depends on the city of sale and the product category.
Avito
If in Ukraine everyone sells goods on OLX, then in Russia on Avito. This is a standard bulletin board, with a small functionality for testing a niche or sales in small quantities. It is perfect for those who are just starting a business and want to test a hypothesis.
avito bulletin board
You can post for free, but there are limits on the number of ads in categories. For example, in the "Real Estate" section, you can post 1 free ad for selling an apartment, but if you want to rent it out, you have to pay.
Paid promotion of ads is available in different ways: color highlighting, XL ads and several other new types of advertising that allow you to receive 2, 5 and 10 times more calls and requests.
Marketplaces
Platforms where you can create a full-fledged online store and sell goods. The functionality is much greater than that of bulletin boards, but the cost of placement on the marketplace will also be more expensive. Most often, entrepreneurs choose to work with marketplaces when they already have some assortment of goods, but have not yet reached the point of opening their own online store.
Prom.ua
A well-known marketplace for Ukrainian clients. Its functionality morocco phone number material far exceeds that of its competitor OLX. By registering on Prom.ua, you get a showcase with your products and the ability to add your own domain. Users will follow your link, which will add trust to the site. Adding a domain is a paid function, you can read about it and other features at the link .
marketplace prom
Yandex Market
marketplace yandex market
A platform that works as an ad aggregator for Russia. On the one hand, Market is similar to a bulletin board, but on the other hand, it has different functionality. The marketplace is visited by about 20 million people monthly, which determines its popularity among sellers.
This is what the product card looks like.
product card in yandex market
The buyer sees reviews of the product, how many times it has been purchased recently, and a description. Naturally, any product can be purchased and delivered immediately.
Ozon
The second most popular marketplace after Yandex.Market. It is possible to ship goods to Ozon warehouses and then it will handle the delivery itself, or use the platform as a product showcase and handle the shipping itself.
ozon marketplace
The product card has a standard set of options: price, delivery, description and reviews. For the sale of any product, the seller pays a commission to Ozon. It is different for each category - find out more .
ozon product card
Google Shopping
An advertising tool that looks like an online store. Not a bad option to sell more goods. All sellers want to get to the first line of search engines and Google gives this opportunity. Google Shopping works as an ad aggregator and advertises them directly on the search pages when a visitor writes a request "buy ...".
