Steady growth of e-commerce in 2015
Posted: Sat Dec 07, 2024 6:04 am
On the Digital Strategy blog, we have already talked more than once about the value of e-commerce . Although it was seen at the beginning of the new millennium as a peculiar and strange practice, full of myths about digital payment methods, today e-commerce is already deeply rooted in our society, having completely revolutionized the way we shop.
Since a pizza was sold on the Internet in the 1980s, thus marking the beginning of the history of e-commerce , much has come a long way. Recently, even the way we travel has become online, with applications like Uber , which allows us to call a simple car to take us to a certain destination, and gigantic platforms like TripAdvisor , which allows us to plan holidays without having to resort to a travel agency.
It is in this world of constant evolution and growth that buy colombia telemarketing data we are pleased to confirm the latest statistical figures relating to this market. E-commerce continues to grow throughout the world and Europe, and promises to continue to grow and increasingly touch all types of business, from large corporations to retail businesses.
The growth of e-commerce promises not to stop
According to data released by Ecommerce Europe – an association of European e-commerce companies – online shopping generated around 455.3 billion euros in 2015 in Europe. In other words, this also represents a 13.3% increase on the amount collected in 2014.

These positive figures are part of the latest B2C E-commerce Report , a document in which the association points to the existence of around 296 million cyberconsumers . Among these digital consumers in the Old Continent, it is estimated that each one spent an average of 1,540 euros on online purchases throughout the year in question.
Unsurprisingly, countries such as the United Kingdom , France and Germany lead the way in sales, resulting in this positive balance. Together, the three European nations account for 60% of total digital commerce revenues . Meanwhile, the figures confirm that the United Kingdom leads with the largest Business to Consumer market (around €157.1 billion) and an average spend per purchase (€3,625).
Since a pizza was sold on the Internet in the 1980s, thus marking the beginning of the history of e-commerce , much has come a long way. Recently, even the way we travel has become online, with applications like Uber , which allows us to call a simple car to take us to a certain destination, and gigantic platforms like TripAdvisor , which allows us to plan holidays without having to resort to a travel agency.
It is in this world of constant evolution and growth that buy colombia telemarketing data we are pleased to confirm the latest statistical figures relating to this market. E-commerce continues to grow throughout the world and Europe, and promises to continue to grow and increasingly touch all types of business, from large corporations to retail businesses.
The growth of e-commerce promises not to stop
According to data released by Ecommerce Europe – an association of European e-commerce companies – online shopping generated around 455.3 billion euros in 2015 in Europe. In other words, this also represents a 13.3% increase on the amount collected in 2014.

These positive figures are part of the latest B2C E-commerce Report , a document in which the association points to the existence of around 296 million cyberconsumers . Among these digital consumers in the Old Continent, it is estimated that each one spent an average of 1,540 euros on online purchases throughout the year in question.
Unsurprisingly, countries such as the United Kingdom , France and Germany lead the way in sales, resulting in this positive balance. Together, the three European nations account for 60% of total digital commerce revenues . Meanwhile, the figures confirm that the United Kingdom leads with the largest Business to Consumer market (around €157.1 billion) and an average spend per purchase (€3,625).