n If Your Audience Uses

[database50]

Format: Entertainment Podcasts Can Get Away With A Lack Of Structure; Business Podcasts Cannot. Create A Structure And Partially Script Episodes. Just Don’t Go Too Far. Use A Bulleted Outline Of Ideas Rather Than Reading A Word-for-word Script. Tone: Entertainment Podcasts Often Use A Less Formal Tone And Broad Humor And Pop-culture References.

Your Business Podcast Tone Should Be Professional And In Line With Your china phone number library Established Brand Guidelines. You Can Use Some JargoThat Language, Too. Audience: Your Audience Is Not A Mass-market Audience Who Enjoys Podcasts, Often Revolving Around A Social Demographic. Your Target Audience Is Potential Customers, Industry Peers, Or Employees (For Internal Podcasts).



Your Business Podcast Won’t Attract The Enormous Audience Some Entertainment Podcasts Get. But It Can Help You: Overcome Content And Resource Challenges Build Relationships With Industry Leaders, Leaders At Client Organizations, And Potential Customers Co-create Content With The Faces And Voices Of Industry Leaders. Review The Production Process Before You Hit ‘record’ Many Teams Jump Into Podcasting For Their Brand And End Up Saying, “wow.