The legal world has so many details that it can be difficult
Posted: Sat Apr 05, 2025 6:18 am
Marketing for lawyers can generate much greater results than you expect. What is marketing for lawyers? Why is it important in practice? What can a lawyer do to improve his or her legal marketing? Is it enough to simply appear on social media without much organization to get good results? Not really.
to talk about it. However, when we include it in digital marketing , a range of incredible options open up for any lawyer who seeks to stand out in the market through the available social media.
You've probably seen lawyers answering questions from their followers on Instagram, right? This is just one of the ways lawyers can become popular on the internet, drawing attention through viral videos that increase engagement and the number of followers.
There are several other strategies in legal marketing that should be on whatsapp number list our priority list. With that in mind, we have prepared this comprehensive content explaining a little more about what it is, how it works and how to carry out marketing for lawyers with greater quality. Come on, read along with us!
What is Legal Marketing or Marketing for lawyers?
What is Legal Marketing or Marketing for lawyers?
What is legal marketing or marketing for lawyers? It is a set of techniques used to prospect and retain new clients with different stories to be resolved. Legal marketing can be either online or offline, depending on the type of strategy chosen.
Marketing for lawyers has been regulated by the Brazilian Bar Association since 2021. Digital marketing can be used as a form of work for both associated law firms and lawyers who work individually. The provision number is 205/2021, and it has the following two main characteristics:
“#legalmarketing is permitted, as long as it is carried out in a manner compatible with ethical precepts and respects the limitations imposed by the Statute of the Bar, General Regulations, Code of Ethics and Discipline”;
“It establishes some concepts. The defined concept of legal marketing is: “…consistent in the use of planned strategies to achieve business objectives in the legal field”.
to talk about it. However, when we include it in digital marketing , a range of incredible options open up for any lawyer who seeks to stand out in the market through the available social media.
You've probably seen lawyers answering questions from their followers on Instagram, right? This is just one of the ways lawyers can become popular on the internet, drawing attention through viral videos that increase engagement and the number of followers.
There are several other strategies in legal marketing that should be on whatsapp number list our priority list. With that in mind, we have prepared this comprehensive content explaining a little more about what it is, how it works and how to carry out marketing for lawyers with greater quality. Come on, read along with us!
What is Legal Marketing or Marketing for lawyers?
What is Legal Marketing or Marketing for lawyers?
What is legal marketing or marketing for lawyers? It is a set of techniques used to prospect and retain new clients with different stories to be resolved. Legal marketing can be either online or offline, depending on the type of strategy chosen.
Marketing for lawyers has been regulated by the Brazilian Bar Association since 2021. Digital marketing can be used as a form of work for both associated law firms and lawyers who work individually. The provision number is 205/2021, and it has the following two main characteristics:
“#legalmarketing is permitted, as long as it is carried out in a manner compatible with ethical precepts and respects the limitations imposed by the Statute of the Bar, General Regulations, Code of Ethics and Discipline”;
“It establishes some concepts. The defined concept of legal marketing is: “…consistent in the use of planned strategies to achieve business objectives in the legal field”.