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Technical implementation of the SEO strategy

Posted: Sun Apr 06, 2025 5:05 am
by kumartk
The first step is to create a website. For this, you'll need a reliable web host and a domain. If your company is a well-known brand, you should definitely use that name for your URL. If not, it would be helpful to at least include an important keyword in the domain name.

The domain name plays a key role in your success. Therefore, you should choose it carefully. The name should not be too long and should be easy to remember. Furthermore, using umlauts is not recommended. While theoretically possible, in practice, this often causes problems. For example, some browsers convert a "Ü" in a domain name to an "xn-1" or something similar. This gives your site a strange name that no one will remember.

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The actual title of your page also plays an important role in search engine optimization. You have a lot of flexibility with the website name. You can also add a short description, which will also be displayed in the search results. However, this has nothing to do with the meta descriptions on the individual pages.

A good SEO strategy involves creating impressive content. This content should mint data not only contain the keywords but also be designed in a way that appeals to the target audience. The chosen language should be appropriate, too. This can range from casual and informal to highly professional.

Which language style is appropriate depends on the topic and the identified target audience. For example, if you're talking about trendy smartphone accessories, a more casual style is preferable. However, if you want to market insurance or financial products, a more sophisticated, professional style is more appropriate.

Another criterion is the font. The font and font size used to convey content are by no means unimportant. Successful webmasters now use font as a key design element. This is partly because only pages with a sufficient amount of text rank well.

While there's no minimum word count requirement, pages with a low text content generally don't rank well with Google. Therefore, font takes up a lot of space and is important.

You can find many free tools online that will help you find the font that best suits your industry. Feel free to use a different font for headings than for the main text. However, you should never use more than three different fonts on a single website.