Talking video content
Posted: Sun Apr 06, 2025 8:30 am
Subtitles? Not necessary. Music? Neither. In fact, the one time I actually clicked on a Tasty video, a mega-cheerful tune played while a piece of tuna appeared on my screen. I was scared shitless. And it wasn’t because of the tuna.
The context of the content is so clear that subtitles and accompanying music are unnecessary. The shots are razor-sharp, from melting a knob of butter to frying an onion. And the best part? You are so close to it that you can almost smell it. This makes Tasty's videos so powerful: as a viewer, you are sucked into the content. By filming from above, it almost seems as if you are the chef preparing the dish yourself.
Quite different from a Rudolph van Veen demonstrating how to make French mocha cake. Lovely to b2b email list watch, but the feeling that I'm not going to bake anything from it (literally and figuratively) dominates.
Fast and simple
A video that lasts 3 minutes, that is long in the world of social. Yet it is incredibly short for preparing a dish. And that is exactly what makes Tasty's videos so successful. In no time at all, the cauliflower is cut into wedges, you see how the meat simmers and the marinade for the satays is made. That is, to say the least, calming. Tasty also makes me believe that it is so easy to make, that I could do it myself.
Preparation from start to finish
I also have it with home and DIY programs. In one episode, a sad living room transformed into a Jan de Bouvrie pearl. That's the reason I watch. I know in advance that I'm going to see an end result. That also applies to Tasty. In any case, every video has a clear beginning and end. And when a delicious dish is on the table after 2 or 3 minutes, the best part of it all comes: a bite is taken. @!$&^#@! If that doesn't make your mouth water, I don't know what will.
The context of the content is so clear that subtitles and accompanying music are unnecessary. The shots are razor-sharp, from melting a knob of butter to frying an onion. And the best part? You are so close to it that you can almost smell it. This makes Tasty's videos so powerful: as a viewer, you are sucked into the content. By filming from above, it almost seems as if you are the chef preparing the dish yourself.
Quite different from a Rudolph van Veen demonstrating how to make French mocha cake. Lovely to b2b email list watch, but the feeling that I'm not going to bake anything from it (literally and figuratively) dominates.
Fast and simple
A video that lasts 3 minutes, that is long in the world of social. Yet it is incredibly short for preparing a dish. And that is exactly what makes Tasty's videos so successful. In no time at all, the cauliflower is cut into wedges, you see how the meat simmers and the marinade for the satays is made. That is, to say the least, calming. Tasty also makes me believe that it is so easy to make, that I could do it myself.
Preparation from start to finish
I also have it with home and DIY programs. In one episode, a sad living room transformed into a Jan de Bouvrie pearl. That's the reason I watch. I know in advance that I'm going to see an end result. That also applies to Tasty. In any case, every video has a clear beginning and end. And when a delicious dish is on the table after 2 or 3 minutes, the best part of it all comes: a bite is taken. @!$&^#@! If that doesn't make your mouth water, I don't know what will.