Maybe content pillars sound quite complicated to create. In fact, content pillars themselves can actually make it easier for you in digital marketing management. Here are some of the benefits of content pillars:
1. Maintain Consistency
Many people create various kinds of content that are not even related to their self employed database business in the hope of attracting an audience. Unfortunately, this will reduce consistency if the content created every day is not well structured.
Content pillars can prevent out-of-topic content and inconsistencies. Using a uniform pattern and topic that is still related to your business industry can not only attract audiences but also gain their trust. This specific topic can also be a means to voice the company's brand message and vision and mission.
Benefits of Creating Content Pillars
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