According to Gartner, the global IaaS market grew by 16.2% in 2023, reaching a total of $140 billion, up from $120 billion in 2022. This growth is driven by the increasing demand for scalable and cost-effective cloud solutions across various industries.
Major players in the IaaS market include:
Amazon Web Services (AWS): Leading with a 29% market share.
Services like Amazon EC2 (Elastic Compute Cloud) and Amazon S3 whatsapp lead provide virtual machines, storage, and networking - classic Infrastructure as a Service.
Microsoft Azure: Holding a 22% market share.
Google Cloud Platform (GCP): At 12% market share.
Google Compute Engine is a good example of IaaS within the GCP ecosystem.
IaaS in eCommerce
By leveraging IaaS, companies can:
Deploy Custom Applications: ASOS, a global online fashion retailer, uses Microsoft Azure IaaS to run custom-built services and APIs that support its scalable ecommerce operations. For instance, during a Black Friday event, ASOS's platform successfully managed 167 million site visits and processed up to 33 orders per second.
Market Growth and Adoption
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