Trigger events can occur in many different ways on LinkedIn. They are undoubtedly one of the main ways to prospect potential clients, and identifying them can facilitate ongoing lead generation.
Two examples:
hires a new employee whose profile matches your buyer persona, the new hire is likely to want to stand out and be more open to trying new things, so at this point they are more likely to become a lead for your B2B company.
When a company or its employees announce their expansion into new markets on LinkedIn, it is a good time to introduce ourselves as a partner to accompany them in this project.
In short, LinkedIn is a great source of information that is very useful when developing lead generation strategies.
Even if you don't sell your products and services netherlands telegram mobile phone number list online, a website is an essential showcase for any B2B industrial company.
If you want to turn your B2B website into a tool for attracting customers and generating sales , you have to think about the customer and provide them with useful content with a simple and fast interface that adapts to their needs.
Beyond channels such as social media or advertising, the website has to be the center of your company's communication and its base of operations at a commercial level. We explain how.
The website in the digital marketing strategy of B2B companies
Apply SEO to attract visitors
If your B2B website is well positioned in search engines for the right keywords for your sector, this can become an inexhaustible source of organic traffic. However, although organic traffic is not directly paid for, it does require a significant effort in SEO optimization .
Here are some of the keys:
