J'achète en Espagne operates throughout mainland Spain and the Balearic Islands. It was founded by Frenchman Thomas Rouer. It primarily offers its services in French, although it also serves Spanish clients.
Despite the challenges that arose in 2020, especially in the real estate sector, Thomas and his team are expanding their company under the franchise model. Two more members will soon join their team of twelve people.
Making a small team work like a big one
Before using Pipedrive, the high demand for services was a challenge for the J'achète team in Spain. Lead management was the main problem.
To address this, Thomas implemented Pipedrive and Zapier integrations, among other tools. “We did it late, but better late than never,” Thomas admits.
“Pipedrive’s automation features are great. They save us a lot of time. The support team is great and helps me offer tips and tricks to my team.”
The team at J'achète en Espagne recognises the importance of having quality relationships with customers. In fact, a large part of their business relies on referrals from satisfied customers. This is a key area where automation has helped them.
“We get a lot of potential clients who are referred to us. That’s why customer trust is key for us. We can set up an automatic congratulatory email when the deal is closed, or a message saying ‘we’re glad you bought a house in Spain’,” Thomas explains. “This adds value to our services and conveys the image of a great company. We create a good image with little money.”
Powering the sales process with integrations
With the Pipedrive and Zapier integration , Thomas and his team can manage and automate many stages of their sales process. This includes leads. Filters help them define which prospects they should contact and when.
“We have filters for prospects and customers who have purchased or not. Also for region. We can categorize all contacts and have a great automation strategy,” says Thomas. “We are developing a franchise network. So being able to manage different leads according to their area of interest really helps us.”
Let's look at another example. At a certain overseas chinese in europe data stage in the process, the prospect has to sign an agreement with J'achète en Espagne to move forward. This agreement is sent automatically. To move to the next stage in the Pipedrive sales funnel, the prospect must return the signed agreement.

The integration also allows you to manage the flow of follow-up emails. Prospects can receive an automatic email as soon as they enter a certain stage of the sales process. These emails are highly customizable. They can be stopped at any time if the prospect no longer wishes to receive them, or resumed if necessary.
“I can add a button to trigger automatic emails to be sent. What if I want to stop them from being sent? I simply add a button to stop them.”
With this automation, J'achète en Espagne is saving hours of administrative work.