..storiesresourcestopicsresearch Insightstraining & Educationeventsadvertisehow new zealand phone number library To Write Headlines That Hook: Questions To Askby Olesia Filipenko| Published: October , | Content Creationheadlines Matter.one In Five People Who “read” An Online News Story Stops After Viewing The Headline Or A Few Lines, According To An Often-mentioned Study From The Reuters Institute For The Study Of Journalism.

Following The - Rule, Copyblogger’s Brian Clark Says Eight Out Of People Will Read The Headline, But Only Two Will Read The Rest.so, Headlines Don’t Just Matter. They Act As The Life Or Death Determiner Of Your Content. They Are The Only Tools Left To Cut Through The Digital Landscape’s Noise And Grab The User’s Attention.