In other words, customer testimonials can make a potential customer think, “Wow, this is exactly what I need!” when making a purchase from an unknown brand. But as I said above, for these types of comments to work they need more than just being positive. To help you get the best testimonials from your clients, follow the structure below and ask them to answer the questions I include in each step.
The most important thing is that those consumers netherlands mobile database who are now fans of your brand tell their own story, so that your potential consumers can identify with and feel moved by that story. Your customers' pain, need or desire your customers to share what awkward, frustrating, or painful place they were in before they met and fell in love with your brand.
The more promoter clients you have, the fewer ads you will have to buy. Dharmesh Shah, co-founder of Hubspot To get exactly that information, and when you ask for their testimony, ask them the following: When you came to my store / visited my website / purchased my product / signed up for my workshop… what were you looking for? What was it that you really needed to solve or improve in your life / your work / your company? How did it feel to not find the product or service you needed.