The reality in the post-Covid era is that japan phone number library business clients have less time and patience for meetings without a clear focus or even for the old “commercial tourism” – meetings without a clear and concise purpose.
In addition to this, Digital Marketing has replaced human presence in the early stages of the Customer Journey Map from unawareness to consideration. 70% of the decision to incorporate new suppliers is made before the seller enters the scene. (Hubspot)
On the other hand, there are different types of meetings or clients; Potential Clients, Clients with less than a year, “butterfly” Clients (not very loyal) and even the increasingly important channel partners . Do we have the same meeting scheme for all of them?
All of this makes the need to plan effective client meetings a must for B2B or Industrial companies, avoiding improvisation, geographic areas and “talking about my book” all the time.
Below we list some key points for planning effective client meetings, aspects that we believe can help improve them if they are worked on proactively and focused with the sales network.
