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A White Paper Can Become The Single Resource That Has The Biggest Impact On An Organization’s Buying Decision As It Is Forwarded From Stakeholder To Stakeholder.for Marketers Who Want To Establish Meaningful Thought Leadership That Generates Leads, A White Paper Is The Best Way To Attract And Influence An Audience.handpicked Related Content: Why White Papers Still Matter: Their Role In Effective Content Marketingregister To Attend Content Marketing World In San Diego. Use The Code Blog To Save $ Can't Attend In Person This Year? Check Out The Digital Pass For Access To On-demand Session Recordings From The Live Event Through January , Cover Image By Joseph Kalinowski/content Marketing Institutesarah L.
