Japan Data

order of the day as an essential tool for communicating. Differentiation , quality, choice and editing of images are just some of the main values ​​to take into account so that these stock photographs reinforce the idea of ​​our message.

Idyllic beaches, businessmen shaking hands, telephone ...

If you have a clear business model, spending has been rationalised and prices cannot be adjusted further without destroying margins, it is time to think about how sales strategies could be improved.

The business plan for the coming year may be as optimistic as you want it to be, but does it have ...

Once the objective has been defined, the next step is to determine what actions we are going to implement and what tools we will use to try to achieve it. At this point, we must banish the widespread belief that the more we spend, the better results we will obtain. It is very important to understand ...

Of course, we must not forget the writing of the texts. If you find it difficult, you don't have time or there is no one in your company who can do it well enough, don't hesitate and hire a professional. It is the only way to ensure that your messages are clear, direct and effective and that you ...

Audience map : used to identify the organisation's audiences of interest and establish the relevance of each one within the organisation's environment.
Objectives : Like all other business decisions made in companies, those related to the field of communication must also respond to objectives, which ...

Landing Page : When a visitor clicks on a CTA, they are directed to a landing page, which contains a form and from where they can obtain the content offer promised in the CTA.
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Once you have managed to convert those visitors into leads, the next step is to transform them into customers, but ...

In the past, sales communication had a pattern. Someone received an impact (call, advertisement, letter…), became convinced that they were interested and contacted the seller to close the deal. This has changed, because the linear path has become a series of moments that influence a customer to buy ...

Include calls to action
Calls to action are the first step in the conversion process . They are intended to attract visitors to convert them into leads. The goal is for the visitor to take a step further in the process, and to do so, the call to action invites them to do something: download an ebook ...

Properly selected content , as long as it provides value .
SEO , which we obtain through keywords, since it is more profitable to be correctly positioned in search engines like Google than to invest in paid traffic .
Social media , which does not refer exclusively to social networks, but also to ...

CPA = Total cost of the campaign / conversions achieved

In the case of e-commerce sites like Amazon, there is a detailed schedule that indicates how much you will earn based on the type of product you have helped sell.

The problems in this case have to do with incomplete or useless records, or ...